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Sititaly's Blog: advice, trends and news on the world of seating

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When it comes to seating production, having a single supplier may not be enough. The ideal is to choose a strategic partner, that is, an employee who goes beyond the simple execution of orders; someone who accompanies you in all phases of the process, offering innovative, sustainable solutions tailored to your needs.

This difference can have a huge impact on the success of your project, ensuring superior products, cost optimization and timeliness. In other words, a strategic partner not only delivers products but adds value to your business.

But what are the key characteristics that a strategic partner must have to ensure a successful collaboration?

Let’s see them together and find out why Sititaly is the ideal choice for your seating production.

The characteristics that a strategic partner must have (and why choose Sititaly)

1. High level of expertise in the field

A strategic partner must have a deep understanding of the sector, with solid experience in producing seats that combine ergonomic comfort and long-term durability.

In Sititaly, you will find highly qualified professionals with over 30 years of experience in the design and production of polyurethane seats for contract and commercial furniture. This technical expertise ensures customized, reliable and optimized solutions to last over time.

2. Customization capabilities

Each project has specific needs, and a true strategic partner must be able to respond with customized solutions.

Sititaly offers bespoke products, both in terms of design and materials. From modular seats to the choice of traditional or bio (recycled) flexible polyurethane, every detail is made according to the customer’s needs.

3. Continuous innovation

A strategic partner must always be innovation-oriented, adopting the most advanced technologies and materials.

Sititaly integrates modern technologies such as the use of recycled polyurethane and modular systems that allow to extend the life of the seats, thus responding to the demands of a market in constant evolution.

4. Flexibility and collaboration

Collaborating with a strategic partner means having a flexible ally, able to adapt to your needs and work in synergy with your team.

With the “Sit with Us” service, Sititaly offers personalized technical advice that guides you from design to final product realization, optimizing each step to avoid waste of time and resources.

5. Sustainability

Today more than ever, attention to the environment is a determining factor in choosing a strategic partner.

Sititaly is committed to reducing its environmental impact through the use of recycled materials and an eco-friendly production approach that respects the criteria of circular economy. Choosing Sititaly means opting for sustainable solutions without compromise on quality and design.

6. Reliability and punctuality

Relying on a strategic partner means being able to count on delivery times and project management without surprises.

Sititaly is known for its punctuality and reliability, ensuring that projects are completed on time and to the highest quality standards.

Want to know how our sessions can transform your project? Sit with us!

If you are looking for a strategic partner to support you in the production of your seats, Sititaly is the right choice. Our approach is not limited to the supply of products, but includes a full service of personalized technical advice through Sit With Us.

Sit With Us is designed to optimize your session from the very beginning. We guide you step by step, from design to final production, balancing aesthetics, functionality and costs. Thanks to this service, you can use our 30 years of experience to obtain tailor-made solutions, ensuring that your project reflects your vision and is optimized for the market.

Whether you have an initial idea or a ready-made design, our technical team is at your disposal to improve every aspect of the project, from the selection of materials to the efficiency of the production process. Sit With Us helps you solve any technical and production problems, offering you a continuous support to guarantee excellent results.

If you want to optimize your project and make it unique on the market, book a free Sit With Us consultation now and find out how we can make a difference in your project. Contact us today and start your journey to successful sessions.

On our blog, we have often discussed the advantages of polyurethane in the production of seats. This material ensures the creation of a high-quality, durable, sustainable, and easily recyclable product.

However, there are other aspects to consider that make rigid polyurethane a truly interesting and innovative material. I’ll explain them in this article.

1. Consistency in Production

Rigid polyurethane molded pieces are always uniform, unlike wood or metal structures. In fact, with other materials, there can be qualitative differences depending on the batch of iron or wood.

Thus, with polyurethane, you minimize the risk of having inconsistent production in terms of quality.

2. Speed of Production

If hypothetically, you decide to create the same seat in both wood/metal and polyurethane, you would notice that in the polyurethane version, the seat is a single piece to assemble, whereas in the wood/metal version, there are many more pieces to put together.

What does this mean? A significant time saving!

Indeed, the production times for the seat are quite different: four weeks for a traditional seat versus two weeks for the same seat in polyurethane. Therefore, rigid polyurethane guarantees a certain speed of production.

3. Durability Over Time

This is an aspect we have already discussed but is worth revisiting since the management of product disposal at the end of life is an increasingly relevant topic in any market sector.

In the case of a seat made of rigid polyurethane combined with a flexible one, consider that 80% of the shell material is reusable. Thus, when your seat is worn out, you’ll only need to change the upholstery and the soft polyurethane parts to have a new seat.

This translates into significant savings in terms of materials, processing, and consequently, costs. This aspect, far from negligible, could revolutionize the entire industry.

4. Attention to Detail

If the seat you have in mind is a design product with attention to every detail, then this point will interest you. What are the details of a seat that make the difference?

One surely concerns the upholstery: the fabric must be well-stretched, without wrinkles, and must cover even the seat’s edges.

But for the upholsterer to do a good job, they need a rigid structure capable of supporting the fabric even at the edges. Polyurethane ensures well-defined and robust edges and corners for excellent upholstery.

Another aspect concerns the creation of shapes and thicknesses that are not achievable with traditional systems. Your designer will be able to explore new boundaries that were previously inaccessible.

5. Safety

Safety should not be underestimated. Indeed, to be marketed, seats must pass specific tests and obtain the relevant compliance certifications.

Seats made entirely of polyurethane (rigid + flexible), if correctly designed, can pass mechanical, chemical, environmental, fire resistance, and comfort compliance tests from the Italian institute CATAS.

Sititaly is your strategic partner for the design, production, and marketing of seating for furniture made from molded polyurethane.

Book a free consultation now through our “Sit with us” service to explore how we can transform the future of sustainable design together. Through a unique consultative approach, the Sititaly team works closely with companies to design the perfect seat, combining functionality, style, and sustainability.

Contact us to book “Sit with us.”

When discussing the seating supply chain, there are certain aspects that can make a significant difference in the success of your production.

I realized this while thinking about all the companies I have met in the past years of work in the field; what aspects are the most important for most of the companies operating in the seating sector and why?

I’ll tell you about it in this blog post.

Firstly, a brief introduction: when a customer chooses a seating supplier, he is not only looking for a product but also for a partner who understands his needs and is able to satisfy them.

1. Speed of response

The speed of customer response is frequently seen as a reflection of a company’s commitment to its customers. A quick response fosters a deeper level of trust between the two parties.

Saving time, for example by avoiding long waiting times in communication, prevents the risk of making hasty choices and can make informed and targeted decisions.

Interacting directly with the customer by analyzing the specifications of the project before proceeding with the production, allows to fully understand its needs from the initial stages and, consequently, to offer optimal solutions, avoiding waste of time and resources.

2. Quality of products

At the time of purchase, customers must have the certainty of investing in high quality products, which guarantee durability, comfort and an aesthetic appearance that meets their expectations.

The quality of the products can be achieved thanks to a careful selection of materials and the implementation of a cutting-edge production process: the research and development of innovative materials, such as polyurethane foams and bio polyurethane that we use at Sititaly, guarantee maximum comfort, strong resistance and a particular attention to sustainability.

An optimized production process not only accelerates delivery times, but also reduces the costs associated with errors and inefficiencies, achieving a quality product in less time and freeing up valuable resources for other aspects of the project.

3. Guarantee of safety

The guarantees of conformity for sessions are certificates issued by specific bodies that certify compliance with certain standards of quality, safety and performance.

These certifications are important since they offer customers and manufacturers the confidence that the sessions have been tested and verified, resulting in compliance with current regulations.

The Italian Institute CATAS is one of the leading European laboratories specialized in the quality control of materials and products. CATAS tests include several conformity tests, among which:

  • mechanical tests to verify strength and durability;
  • chemical tests, to ensure the safety of sessions, analyzing the chemical composition of materials to exclude the presence of toxic substances;
  • fire reaction tests to ensure that products are safe in the event of fire;
  • comfort tests, which measure the ergonomics and comfort of the seats;
  • environmental tests, to verify the durability and resistance to various environmental factors.

For us at Sititaly, the safety of our products is a priority and all our sessions are subjected to rigorous tests, such as CATAS and fire tests, to ensure our customers the chance to use our chairs in any kind of environment.

4. Innovation

Innovation is not only a concept to “flaunt” in communication materials, but it must be a primary and constant goal of the manufacturer you choose. Customers are looking for solutions that meet their current needs, but products must also anticipate their future needs.

Investing in new technologies and in the search for advanced materials and innovative production processes, not only allows to offer high quality products that last over time, but also that are able to not become quickly obsolete, offering the customer added value and long-lasting satisfaction.

In addition to improving products’ quality, the innovation also plays an important role in the quest for sustainability: by adopting materials and construction systems specifically designed to reduce environmental impact, it is possible to respond to the growing demand for eco-friendly products by the market and the consumers.

To stay up-to-date with industry news, Sititaly invests a significant amount of time in product research and development. The quality of our chairs is the result of the combination of Italian craftsmanship, technological innovation and a particular attention to the environment.

Recently, we demonstrated our commitment to innovation and sustainability by taking part to the Interzum Forum Italy Award competition in Bergamo; on this occasion our model Micol Lounge R1 was awarded for the ESG & Sustainability category, thanks to its innovative approach and attention to environmental sustainability.

It was, in fact, particularly appreciated the durability of the product which, thanks to its design and construction materials, exceeds the idea of the “disposable” seat at the end of life since 80% of the material that makes up the body is reusable.

At Sititaly we have created the “Sit With Us” service to meet these common customer needs. Through a unique consulting approach, the Sititaly team works closely with customers in order to design the perfect seat, combining functionality, style and sustainability.

This program is designed to transform the idea of a chair into a tangible reality, emphasizing the strategic partnership and tailor-made approach that make Sititaly the ideal supplier for those looking for something beyond the common furniture: a real seating experience.

The first edition of Interzum Forum Italy, the leading exhibition dedicated to the latest innovations in subcontracting for furniture and interior design, has just ended; on 6 and 7 June, the Bergamo Fair was the stage of this highly anticipated international event signed Koelnmesse.

We at Sititaly will remember this year for a long time since our Micol lounge R1has been awarded at the Interzum Forum Italy Award 2024 for the ESG & Sustainability category.

The jury, composed of international experts in environmental matters, technological innovation and trend setting, awarded the model signed by Sititaly for its innovative character and its concern regarding environmental sustainability. The durability of the product has been particularly appreciated, because, thanks to its design and construction materials, it exceeds the idea of the “disposable” seat at the end of life. This model opens new reflections in the world of seating: at the end of its use we no longer think only about how to recycle the construction materials, since 80% of the one that makes up the body is reusable. It will be enough to replace the flexible parts and the seat will basically become new.

And this is one of the reasons that led the jury to reward us and to include our model among the products that will guide future developments in the supply chain.

Interzum 2024 trends: innovation and sustainability

In this first Italian edition, which hosted 200 exhibitors from 20 countries, numerous solutions to the current problems of the sector were presented, with an eye to the future of the supply chain in the furniture industry.

After the exceptional growth in 2021-2022, the Italian furniture industry has suffered a natural slowdown, amplified not only by the global situation weakened by the decline in demand and the increase in the prices of raw materials and components, but also the need to introduce innovative solutions to respond to the growing awareness of consumers towards digitalization and sustainability.

For this reason, Italian furniture manufacturers today prioritize investment in product research and innovation, focusing on service-oriented strategies and business models. The search for innovative solutions has led to great results, which are projected into a digital and sustainable future, with news and trends in the subcontracting sector that have been the protagonists during Interzum Forum Italy 2024.

Between Talks, Trend stage and Product stage this first edition presented a variety of themes and formats to meet all the needs of the sectors involved. Among the 2024 trends we observed a strong interest in:

  • Innovative materials: the use of recycled and sustainable materials is increasing. At Sititaly, in fact, we presented our polyurethane seats, demonstrating how sustainability can go hand in hand with design and comfort.
  • Advanced technology solutions: digitalization of production processes and integration of new technologies can improve product efficiency and quality.
  • Design and functionality: increasing attention to ergonomic and functional design, which responds to the demands of an increasingly demanding market.

Sititaly in step with the 2024 trends

In an edition that saw sustainability and innovation at the forefront, we could only show the innovative solutions, in terms of materials and construction systems, that we put in place to create products that meet both aesthetic and functional needs.

In fact, the models on display are the result of our continuous research on the sustainability of the product, which translates into a constructive system that promotes the separability of the components during disposal (ideal to optimize the recycling phase) as well as the possibility to reuse materials.

Interzum was an opportunity to share our vision with the public, contributing to the discussion on future trends in the industry. In addition, many visitors were able to experience our free service “Sit with us”, a technical consultancy that allows companies to transform the idea of a chair into a tangible reality, optimizing the project in all its phases, avoiding low-performing alternatives that could cause waste of time and money.

In interior design, harmonizing aesthetics and functionality is essential.

Customers want seats that enrich the appearance of the environment and at the same time guarantee absolute comfort.

Here polyurethane comes into play, as it offers flexibility in design and unparalleled comfort.

The polyurethane, with its extraordinary adaptability, allows you to create ergonomic seats that conform to the lines of the body, ensuring optimal support during daily use. This versatility translates into chairs that go beyond the traditional concept of sitting, becoming design elements capable of adapting to any environment, from classic to contemporary.

Here are the advantages of having a 100% polyurethane chair:

Advanced ergonomics

Polyurethane chairs are designed with a deep understanding of human anatomy, providing targeted support to the back and pressure points. This helps to reduce discomfort and fatigue during periods

prolonged sitting, promoting proper posture and general well-being.

Versatility in design

Thanks to the flexibility of polyurethane, the design possibilities are almost unlimited. They can be created with smooth or textured finishes, in a wide range of colors and shapes ranging from traditional to futuristic, making them suitable for any environment and style of furniture.

Ease of maintenance

Polyurethane seats do not absorb liquids and are stain resistant, making them particularly easy to maintain. A simple brushing with a damp cloth is often enough to remove dirt and preserve the original appearance.

Durability

Polyurethane is known for its resilience. It resists daily wear, does not discolor easily under the action of UV rays and retains its shape even after years of use, avoiding the phenomenon of failure common in other materials.

Lightness and handling

Unlike wooden or metal chairs, polyurethane chairs are surprisingly light, making them easy to move and rearrange, ideal for flexible and multifunctional spaces.

Thermal insulation

Polyurethane has insulating properties that make it thermally comfortable. Unlike metal or skin, it does not become extremely cold or warm, thus offering a comfortable seat in any season.

Sustainability

Sititaly’s polyurethane manufacturing practices reflect a commitment to sustainability. Bio-based materials and advanced recycling processes reduce environmental impact, delivering an environmentally friendly product without sacrificing style or functionality.

Sititaly stands out in the furniture scene for its mastery in the use of 100% polyurethane, combining Italian craftsmanship with technological innovation.

Relying on Sititaly means choosing a partner that enhances every aspect of the production process, from the conception to the realization of ergonomic and stylistically refined seats.

Sititaly assures you:

Excellence in design: Each product is the result of a meticulous creative process, which draws inspiration from the elegance and functionality that characterize Italian design.

Customization: Sititaly offers a customized service that meets the specific needs of each customer, creating seats that are unique expressions of identity and comfort desired.

Environmental commitment: With an eye to sustainability, Sititaly always tries to reduce the ecological impact, using materials and processes that favor a greener future.

Reliability and support: Sititaly’s reputation is based on a solid relationship with customers, ensured by careful after-sales service and a guarantee of durability and reduced maintenance.

The “Sit With Us” service embodies Sititaly’s philosophy of collaboration. Through a unique consulting approach, the Sititaly team works closely with customers to design the perfect seat, combining functionality, style and sustainability.

This program is designed to transform the idea of a chair into a tangible reality, emphasizing the strategic partnership and tailor-made approach that make Sititaly the ideal supplier for those looking for something beyond the common furniture: a real seating experience.

The problem of the disposal of seats in the field of interior design and furniture production is complex and directly challenges the objectives of sustainability and recycling today increasingly demanded by the final consumer.

Traditionally, chairs are built using a variety of materials that – although they offer aesthetics and functionality – present significant difficulties in separation and recycling at the end of life. This issue not only complicates the recycling process but also has a direct impact on the environment, contributing to the increase in waste and inefficient use of resources.

Technical challenges in seats disposal: an in-depth analysis

To effectively address the technical challenges of seats disposal, it is crucial to understand the complexities that characterize the separation of their components. We will now explore in detail the obstacles that furniture manufacturers encounter in the recycling and disposal process, highlighting the urgency of adopting innovative and sustainable approaches in seating design.

• Complex composite structures

Many chairs’ models include composite structures that melt metals, plastics and other materials that are not easily separable. This makes the disposal process particularly complex and expensive, with a significant environmental impact due to the difficulty of efficiently recycling components.

• Metal frames

Metal frames, often used to ensure the strength of the seats, represent a significant challenge in the disposal phase.

Their separation from the flexible part of the chair, typically made of polyurethane foam or other materials, requires specialized processes that are not always available or economically sustainable.

• Permanent bonding

The practice of permanently bonding materials to ensure stability and durability further complicates the separability of components. These glues make it almost impossible to disassemble the chair completely, greatly limiting the possibilities of recycling.

• Non-recyclable materials

Many materials used in chairs’ production are not easily recyclable or require specific processes that are not universally available. This means that, even when it is possible to separate materials, there is not always adequate recycling infrastructure to treat them sustainably.

• High disposal costs

The complexity of separating and recycling the components of traditional seating results in high disposal costs. These costs are often passed on to consumers or must be absorbed by producers, increasing the final price of the product and limiting its competitiveness on the market.

• Environmental Impact

In addition to economic costs, there is a clear environmental impact linked to the production and disposal of traditional seating. The difficulty in recycling materials contributes to the accumulation of waste in landfills, the emission of greenhouse gases during disposal processes and the decrease in biodiversity due to the excessive use of natural resources.

Sititaly’s solution: a revolutionary construction system

Sititaly has been able to innovate the seating sector with a cutting-edge construction system that focuses on sustainability. The key to this transformation is the use of structural rigid polyurethane instead of traditional metal frames, which are often difficult to separate and recycle.

This innovative approach not only facilitates the separability of end-of-life components – promoting more effective recycling – but significantly reduces the ecological footprint of products.

In addition, the use of polyurethane allows greater freedom in design, allowing the creation of seats that are distinguished by aesthetics, comfort and sustainability.

Sititaly’s polyurethane system’s advantages

• More design freedom

Thanks to the versatility of polyurethane, Sititaly overcomes the limits imposed by traditional materials, offering a wide range of shapes and thicknesses that meets the most diverse aesthetic needs.

• Simplification of construction

By eliminating the need for wood slats for the tissue and reducing the number of components, the production process becomes easier and less impacting on the environment.

• Personalized comfort

The construction system of Sititaly allows to create seats with optimized comfort zones, adapting the density of the flexible foam according to specific ergonomic requirements.

• Durability and design integrity

The polyurethane guarantees a greater resistance of the edges and the absence of deformation in the curved areas, while maintaining the aesthetics of the seat over time.

Sititaly’s commitment to sustainability

The adoption of structural rigid polyurethane and biopoliurethane for flexible parts reflects Sititaly’s commitment to sustainable and environmentally friendly solutions. This choice highlights the company’s willingness to actively contribute to the circular economy, designing products that minimize environmental impact without compromising quality and design.

This is why Sititaly extends an open invitation to designers, manufacturers and companies to explore together the possibilities offered by its innovative solutions. Through the free consultation “Sit with Us”, it is possible to collaborate to create seats that not only meet the aesthetic and functional needs of the contemporary market, but that are also tangible examples of sustainability and innovation.

This invitation represents a unique opportunity to reinvent the concept of sitting, harmoniously combining design, comfort and environmental responsibility.

“Sit with Us” is more than a consultation; it is a shared path towards a future in which each session contributes to defining a new standard of beauty, functionality and respect for the planet.

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